A strategic identity layer for European digital payments
Europe,
made payable.
A memorable name for sending and receiving euros across approved payment rails.
Anna Martini
anna.myeuro.eth
Private payment routing
A name is not a
public profile.
MyEuro resolves a payment route, not a customer record. Purchase history, balances, and personal account details stay with the customer and authorised payment providers. The alias does not expose customer records; the payment architecture determines transaction privacy.
See the routing model →anna.myeuro.eth→supplies.myeuro.ethA production implementation would use a regulated provider’s protected systems and purpose-limited payment instructions.
For people
A payment identity people can remember.
Complex addresses stay underneath. A readable name becomes the everyday interface.
Try the demonstrationClick the account switch and navigation below
Good morning, Anna
0x71B4…93F2Alex Morganalex.myeuro.eth · Today
+ €120.00Brume Roastersbrume.sendeuro.eth · Yesterday
− €8.40North Studionorth.eufinance.eth · 24 Aug
+ €2800.00Guided payments
State the job.
See the route.
Approve the result.
MyEuro makes the payment intent understandable. The regulated provider keeps control of eligibility, routing, and approval.
Choose a payment task
Each example is fictional. A live provider would apply its own customer, rail, and compliance policies.
€184.00
To supplies.myeuro.eth
Designed for controlled delegation. MyEuro can identify an intent and present the outcome; an authorised provider or its qualified partners remain responsible for the account, funds, disclosures, execution, and support.
Customer onboarding
Get a MyEuro name in minutes.
The platform handles the technical work. Customers choose a name, confirm their account, and start receiving Euros.
Choose a name
Enter a preferred handle and check availability, suitability, and local-language options.
Verify and accept
Complete the platform’s account verification and accept the name, privacy, and recovery terms.
Assign the subname
The platform creates or assigns the subname under its approved namespace and links it to the customer’s account or wallet.
Use and recover
Receive payments, share the name, and update destinations through controlled recovery and resolver policies.
For businesses · Trust, records, and packaging
Simple for the customer.
Serious underneath.
MyEuro can make everyday Euro payments feel immediate while giving people, businesses, and platform operators the controls and evidence they need.
Safety centre
Pause an agent, freeze a destination, review a changed address, or escalate a payment without exposing private account data.
To supplies.myeuro.eth
Everyday access
Your Euro identity,
ready to spend.
Illustrative card experience. A regulated financial provider issues and controls the card. MyEuro keeps the account identity and payment routing recognisable underneath; ENS does not issue cards.
•••• 4820Flexible packaging
Start with the useful layer.
Expand when it proves value.
Names can begin as a receiving experience, then extend into business roles, advanced routing, and controlled agents.
Rememberable identity
One personal name, receiving profile, and simple Euro view.
For every customerRoles and reconciliation
Business namespace, named payables, invoices, subscriptions, and receipts.
For teams and merchantsRouting and agents
Eligible rail selection, token-aware operations, delegated policies, and approvals.
For opted-in usersFor platform teams
Give customers a Euro identity they can remember.
Test one measurable journey first: receiving, business collections, supplier payments, or a controlled agent workflow.
Commercial model
Start free for people. Monetise the useful layers.
Illustrative packaging for a regulated platform. Pricing, fees, and revenue share depend on the provider, market, and service scope.
Included identity
One personal name, receiving profile, and basic Euro experience included with the account.
Activation and retentionPaid workspaces
Business namespaces, supplier payments, invoice tools, subscriptions, and named roles.
Monthly subscriptionOptional services
Agents, advanced routing, investments, premium names, and higher control limits.
Upgrade or usage feeInfrastructure licence
Resolver, API, SDK, operating playbook, branding, support, and compliance integration.
Setup, licence, and API usageQuestions, answered
What MyEuro does—and where the provider begins.
A short guide for customers, businesses, and platform teams evaluating the concept.
Does MyEuro replace an IBAN?+
No. MyEuro is a memorable identity and routing layer. A regulated provider still supplies the account, IBAN, wallet, or payment rail underneath.
Who controls a customer’s subname?+
The operating model determines this. In the simplest model, the platform manages registration, resolver updates, recovery, and policy enforcement. A self-custodied model can give advanced users more direct control.
Can a customer change providers?+
Potentially, if the name and resolver policy support portability. The receiving destination can be updated, but eligibility, recovery, and migration rules must be defined by the platform.
Who holds the money?+
MyEuro does not hold funds. Custody, safeguarding, conversion, settlement, and redemption remain with the regulated financial provider or qualified partner.
What happens when a route is unavailable?+
The platform can use an approved alternative route or conventional Euro payment rail, subject to eligibility, fees, liquidity, settlement time, and disclosure.
Are euro stablecoins automatically interchangeable?+
No. Each stablecoin is a separate issuer liability and token contract. The platform must assess support, liquidity, redemption, and compliance before enabling a route.
Is personal information put onchain?+
The design aims to keep sensitive data encrypted and offchain, using selective proofs when needed. Public addresses may still reveal transaction history depending on the payment architecture.
Is the resolver private?+
The resolver can be operated as part of a provider-controlled system, but its privacy depends on what records are published and how requests are handled. Sensitive customer data, purchase history, and internal routing policy should stay offchain and access-controlled.
Can someone see what a customer has bought?+
Not from the MyEuro name alone. A name is a routing and recognition layer, not a customer profile. Transaction visibility depends on the payment rail and account architecture; public blockchain addresses can reveal transaction history unless a privacy-preserving design is used.
Does a payment reveal every account detail?+
It should not. A well-designed flow shares only what is needed for that payment—for example, an approved destination and a limited eligibility proof—while balances, identity documents, invoices, and purchase history remain protected.
How does MyEuro make money?+
Possible models include paid business namespaces, premium features, agent and routing upgrades, transaction services, API licensing, implementation support, and enterprise partnerships.
Strategic asset
Acquire the identity layer for European digital payments.
MyEuro.eth is offered with a related portfolio of European ENS domains as one strategic naming package. The website is an illustrative demonstration of how the domains could be used; the buyer provides the regulated infrastructure and turns the idea into a live service.
As regulated Euro stablecoins move into everyday financial products, MyEuro.eth offers a ready-made identity and naming layer for customers, businesses, and future payment agents.
What transfers
- MyEuro.eth flagship identity
- Related Euro ENS domains
- Language variants and business namespaces
- Agent naming structures
- Domain ownership and transfer rights
What comes next
- Resolver and account integrations
- Wallet, IBAN, card, and rail connectivity
- KYC/AML, custody, recovery, and disputes
- Customer onboarding and support
- Stablecoin and network eligibility policies
How to proceed
- Asset acquisition
- Exclusive or non-exclusive licence
- Staged option with pilot milestones
- Due diligence and transfer plan
- Optional concept and transition support
The focused European naming set.
These names are extracted from the wider portfolio because they directly signal EU or Euro use cases. Availability, ownership, and transfer status require confirmation during due diligence.
You bring the customers, regulated infrastructure, and engineering capacity. MyEuro.eth and the related ENS portfolio bring the memorable European identity and naming layer; this website simply shows one possible implementation.
Review the platform model →For platforms · Banks, fintechs, and payment providers
One recognisable identity.
Your regulated infrastructure underneath.
A human-readable Euro identity and routing layer for regulated platforms connecting accounts, wallets, payment rails, and eligible euro stablecoins. Customers share one memorable name; the regulated provider retains control of eligibility, routing, custody, compliance, and recovery. The namespace is the asset; the provider deploys the operating infrastructure.
Explore a pilot ↓One Euro experience.
A familiar name and Euro balance, without asking customers to understand token contracts, networks, bridges, or wallet addresses.
Routing choice without identity lock-in.
Add newly approved euro stablecoins, networks, and conventional Euro rails to an institutional allowlist without changing the customer’s public identity. Named payables can connect digital-Euro workflows to existing ERP and invoice systems.
Built for a growing euro stablecoin market
More rails can strengthen the system—not fragment the experience.
As new euro stablecoins are issued, an institution can assess each issuer, reserve model, token contract, network, liquidity source, and redemption path. Eligible rails can then compete underneath one stable customer interface, while routing policies hide unnecessary multi-chain complexity from the end user.
Important boundary: euro stablecoins are separate issuer liabilities and token contracts. They are not automatically interchangeable, equally liquid, or equivalent to a bank deposit.
Illustrative architecture. The provider decides which routes are available, with fees, settlement time, liquidity, and conversion responsibility disclosed to the customer.
Cross-platform Euro payments
Three routes. One customer intent.
The technical path changes only when necessary; the customer still chooses a recipient and a Euro amount.
Internal ledger
Move value inside the institution’s own accounts, then reconcile under the readable identities.
Direct onchain transfer
When both platforms support the exact token contract and network, send directly to the resolved destination.
Conversion or fallback
Use a regulated conversion partner or a conventional Euro payment rail, subject to eligibility and disclosed fees.
Clear technical boundaries
ENS is the discovery layer—not the bank.
Provide a readable identity
Return chain-specific routing records
Keep recognition stable when destinations change
Verify legal identity by itself
Move money or guarantee redemption
Replace KYC, AML, custody, disputes, or support
Institution-controlled resolver or signed profile
Exact chain and token-contract allowlists
Recovery, finality, reconciliation, and remediation
Technical implementation and regulatory detail +
A deployment can use custodial accounts or ERC-4337 smart accounts today. EIP-8141 is an optional draft future account-flow technology, not a current production dependency.
The root namespace can be implemented with CCIP-Read/ERC-3668-style gateways so an institution can issue and update subnames through its own infrastructure or selected L2s. This can reduce L1 registration friction, but the buyer must design, secure, audit, and operate the resolver and gateway system.
Resolvers may support selective KYC/AML or Travel Rule eligibility proofs. Any cryptographic gating approach would require regulated-provider controls and jurisdiction-specific legal validation; it is not automatic compliance.
MiCA may govern the issuance, offer, custody, and distribution of certain crypto-assets and e-money tokens in the EU. Cross-border availability depends on the provider’s authorisation, passporting position, customer location, token issuer, and local rules. MyEuro provides naming and routing concepts; the regulated provider remains responsible for safeguarding, disclosures, Travel Rule duties, and transaction restrictions.
A practical route to adoption
Start with one measurable use case.
Prove that readable Euro identities improve a real journey before expanding the namespace or payment coverage.
Pilot
One market, one customer segment, one supported route.
Licence
Integrate the namespace, resolver policy, brand system, and operating playbook.
Acquisition
Transfer the strategic ENS portfolio and product assets as a complete platform proposition.
Receiving activation
Completion and error rates
Name recall
Repeat use
Support demand
For ecosystem partners · Distinct roles
MyEuro at the centre.
Specialist names around it.
A portfolio of related euro ENS names can serve different audiences while sharing one coherent identity and payment experience.
myeuro.eth
The memorable identity customers share instead of an address.
sendeuro.eth
A simple payment layer for people, merchants, and payment requests.
eurotrust.eth
A potential verification layer for identities, businesses, and assets.
euroagent.eth
Readable identities for automated services and x402 payments.
The wider portfolio
From a single identity
to a complete euro network.
Each ENS name can hold a distinct role while remaining part of one recognisable European system.
Payments & money
Names for everyday transfers, savings, credit, and investment journeys.
Finance & assets
An institutional layer for European finance and tokenized assets.
Trust & compliance
Potential identity, access, verification, and compliance touchpoints.
Agents & machine pay
Readable infrastructure for agents and programmable euro payments.
MyEuro across Europe
One idea,
many languages.
Local-language entrances can make the identity feel native in each market while connecting back to the same European ecosystem.
“My Euro”
↗“Mijn euro”
↗“Mein Euro”
↗“Il mio euro”
↗“Min euro”
↗Conceptual applications only. The presentation does not imply a regulated service, official status, or third-party partnership.
For product and technical teams · How the system connects
One name.
Many useful layers.
A MyEuro identity can remain recognisable while the accounts, wallets, permissions, and services connected underneath it evolve.
The name stays stable.The destination can be updated through institution-controlled resolver policies, recovery controls, and change alerts.
Only the right layer is revealed.Public routing, selective verification, and private account data remain separate.
Anna MartiniExample account holder
PaymentsReceive digital euros
InvoicesRequest and reconcile
ProfileProve account status
MembershipsAccess plan benefits
AddressUpdate the destination
AgentsDelegate with limits
A payment in four steps
The customer sees a name.
The system handles the complexity.
Enter the name
A sender types anna.myeuro.eth instead of a wallet address.
Find the destination
The app finds the current payment destination and checks the supported route.
Verify minimally
It confirms the intended recipient using only the necessary signed proof.
Pay and record
The payment completes and appears in both accounts under the readable identity.
Built for limited agents
Delegate the task.
Not the account.
People and businesses can create a delegated sub-identity for a specific job. The agent receives only the permissions, budget, data, and time it needs—and nothing more.
The ENS name identifies the agent. A connected policy engine or smart account enforces the limits shown in this fictional example.
Known subscription · expected priceDesign software renewal · €89
Automatically approvedVerified supplier · invoice and purchase order matchedInvoice #1048 · €3,840
Privacy by design
Identity without putting a life onchain.
ENS acts as the routing and recognition layer—not a public database of personal information. Sensitive data can stay encrypted and offchain, while verification is disclosed only when needed. Public addresses may still reveal transaction history, depending on the payment architecture.
Minimum necessary disclosureProve that an account is verified without revealing identity documents or private account history.
Name and routing
anna.myeuro.eth, receiving address, supported network
Verification proofs
Account status, business proof, eligibility or membership claims
Personal account data
Legal identity, balances, documents, invoices and payment history
Permissions and recovery
Wallet updates, recovery controls, spending limits and delegated agents
Concept architecture. A production implementation would require regulated providers, security review, privacy impact assessment, and jurisdiction-specific compliance.
Try the idea
What would your European payment identity be?
Interactive concept only. This demo does not register or sell ENS names.